Turn your ecommerce store into a consistent organic revenue engine with ecommerce SEO services built for products, categories, and buying intent.
Ecommerce SEO services are specialised SEO solutions for online stores, focused on increasing qualified organic traffic and search revenue. Unlike traditional SEO, which often centres on a few static pages or blog posts, ecommerce SEO services optimise products and category pages to match high-buying-intent searches.
Keyword research and search intent mapping align your store with how customers actually search. This means separating transactional, informational, and commercial keywords into topic clusters, then mapping them to the right categories, products, and content.
Ecommerce technical SEO services focus on making your store easy for search engines to crawl, understand, and index. This includes crawl audits, Core Web Vitals optimisation, XML sitemaps, robots.txt, and canonicalization tailored as technical SEO services for ecommerce websites.
Category page SEO focuses on optimising collections and hierarchies that drive high-volume, commercial-intent traffic. It includes collection optimisation, targeting commercial keywords, strengthening internal linking, and clarifying category hierarchy for both users and search engines.
Product page SEO ensures each product can rank and convert with strong on-page optimisation. This covers product titles, product descriptions, schema, image optimisation, reviews, and FAQs that answer buyer questions and build trust.
Florian has been part of The Obsidian Co. since December 2024, leading the SEO work across our ecommerce clients. His approach goes beyond rankings, combining technical SEO, content and on-page optimisation to improve organic visibility and bring more qualified traffic into the Ecommerce Engine.
SEO never stands still, so neither does Florian. He keeps a close eye on search updates, industry shifts and what is actually working, then turns that into practical improvements for the brands we work with.
When he's not deep in search data, you'll usually find him reading or swimming.
See what a specialist ecommerce SEO strategy can do for your store. Get 30 days of ecommerce SEO services free and discover opportunities to improve your organic visibility, traffic, and sales.
We diagnose how SEO is performing within your Ecommerce Engine, identify the technical, content and search bottlenecks holding organic growth back, then implement and continuously optimise the improvements that matter most. No task lists for the sake of activity. No reports without action. Just a clear focus on improving performance.
Learn More About Our PhilosophyOur ecommerce SEO services support brands in multiple markets, adapting strategies to local search behaviour, competition, and platforms. Wherever your store operates, the focus stays on growing organic revenue through technical excellence and commercial search visibility.
We don't spend 30 days telling you what could be improved. We identify the SEO issues and opportunities holding your store back, prioritise what matters most, and start implementing the work across technical SEO, content and on-page optimisation.
